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Hello! I'm Ieva - the person behind Clover Effect
Hello! I'm Ieva - the person behind Clover Effect
With over 20 years of marketing experience, I've led brand strategy, content strategy and creation, campaign development and execution - and everything in between - for leading organizations across the UAE, Europe, and the U.S.
With over 20 years of marketing experience, I've led brand strategy, content strategy and creation, campaign development and execution - and everything in between - for leading organizations across the UAE, Europe, and the U.S.
But what truly lights me up is supporting nonprofits committed to creating positive change.
But what truly lights me up is supporting nonprofits committed to creating positive change.
I’m Google Ads certified and specialize in helping mission-driven organizations unlock the full potential of the Google Ad Grant - not just to boost visibility, but to build deeper, more meaningful connections with future supporters. Because impactful marketing isn’t about selling - it’s about making people care.
My goal is to take the pressure off, so you can stay focus on your mission. I'll work closely with you to create thoughtful, tailored ad strategies and keep your campaigns running smoothly, effectively, and in compliance with Google's requirements.
When I’m not working, you’ll find me out in nature, gardening, or volunteering with environmental groups. Supporting causes that protect our planet is personal - and fuels everything I do.
Why "Clover Effect"?
Why "Clover Effect"?
It’s not just a catchy title.
Inspired by my backyard clover bee lawn (planted to support local pollinators), clover symbolizes resilience, generosity, and growth. It thrives in tough conditions, enriches the soil, and creates the foundation for other plants to flourish - just like nonprofits enrich the world and lift up the communities they serve.
That’s the essence of Clover Effect: to help your organization grow stronger, even with limited resources, so you can deepen your impact and connect with those who believe in your mission.
Take the next step in reaching and connecting with supporters who care.
Book your FREE 30-minute consultation in just a few easy steps!
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